Activate Your Most Powerful Brand Influencers

Most brand marketers know that social endorsements are more authentic and less expensive than traditional advertising, but achieving scale and measuring success can be more difficult. 

This guide was developed with the expertise acquired by launching over 200 social influencer programs for some of the largest brands in the world. It outlines the tactics that will help brand marketers identify, activate and measure the results of a successful social influencer program.

Free eBook with 3 Easy Steps for Brand Marketers


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Download this guide to learn:

  • Specific recommendations for tools and actions to help identify your ideal influencers. 
  • Pros & cons of engaging with each type of social influencer: Professionals & Celebrities, Fans & Followers, the Power Middle
  • How to choose mutually beneficial content to best engage social influencers
  • Best metrics for measuring the performance of your social campaigns